Typography Design for Business Teams

Structured programmes that give your staff practical command of type — from choosing a typeface to building systems that hold across print, screen, and brand guidelines.

Programme Catalogue

Each programme below covers a distinct slice of typography practice. Pick what matches your team's current gaps — or contact us to discuss a custom path.

Typography in Business Communication programme cover Typography Design

Typography in Business Communication

beginner

A practical look at how type choices affect how clients read, trust, and respond to your business materials.

6 min 4 weeks, 1 session per week
395 One-time payment, lifetime access to materials
Price in AUD. GST included.
View programme details
Building Type Systems for Brands and Teams programme cover Typography Design

Building Type Systems for Brands and Teams

pro

For designers and brand managers who need to define, document, and apply consistent typography across a whole organisation.

7 min 5 weeks, 1 session per week
780 One-time payment, includes workshop materials and session recordings
Price in AUD. GST included. Team pricing available on request.
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What the learning structure looks like

Each programme follows a structured path: short diagnostic tasks at the start, followed by applied exercises where participants work on real typographic problems — spacing decisions, hierarchy construction, typeface pairing for specific contexts.

Feedback arrives immediately after each task, not at the end of the week. That rhythm — attempt, receive feedback, adjust — is why participants leave with habits rather than notes. Certificates are issued on completion and recognise the specific skill area covered.

01

Diagnostic assessment

A short task set reveals where each participant currently stands — no assumed baseline, no wasted time on skills already held.

02

Applied exercises

Participants work on curated typographic problems drawn from real document and brand contexts, not contrived classroom examples.

03

Instant critique

Automated and peer feedback surfaces immediately after each submission — specific, referenced, and tied to criteria the participant can act on.

Skill areas covered across all programmes

Typography for business spans more territory than most teams expect. The programmes collectively address the following areas — each treated as a discrete, testable skill.

01

Type hierarchy and document structure

Building heading systems, controlling visual weight, and setting reading order through typographic contrast alone.

Foundation
02

Typeface selection for brand use

Evaluating typefaces against licence, legibility, and brand personality — not just personal preference.

Intermediate
03

Spacing systems — kerning, tracking, leading

Understanding how spacing decisions affect reading speed and perceived quality across different output sizes.

Technical
04

Typography for digital screens

Addressing rendering differences, viewport scaling, and the practical gap between design files and live browser output.

Advanced
05

Building a reusable type system

Documenting typographic decisions so that anyone on the team can apply them consistently without direct supervision.

Systems